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By operators, for operators
This isn't content marketing. Its founders, marketers, and ops leads sharing the exact blueprints we use to run our businesses with Claude.
Plugins, skills, MCP integrations, and prompting strategies, whatever gets results. We focus on the high-leverage work in marketing, ops, and sales.
Not everything is worth your time. We are brutally honest about what doesn't work so you don't have to waste hours experimenting.
The Signal - one development worth knowing this week
Tool Review - hands-on assessment of a plugin, skill, or integration
Operator Workflow - how someone is actually using Claude to run their business
Quick Hits - curated links to releases, resources, and community finds
The Bottom Line - one tactical thing to try this week
We're operators who've spent years running businesses across ecommerce, SaaS, and professional services.
We're not AI researchers or tech journalists - we need these tools to actually work.
Most Claude content is written by people who don't run things.
This newsletter is our attempt to fix that.